Why you should use your network

You probably already know that networking can help in job seeking. But did you know that 58% of Danish companies actively use networking for recruitment? This makes networking one of the most important channels – and you should use it.

What is your network?

Your network is all the people you know. Not just your close friends and family, but also:

• Former colleagues and bosses
• People from your education
• People from leisure activities
• People you've met once – perhaps at a party or an event

Regardless of how close they are to you, they can potentially help you move forward. And the more actively you use your network, the more value you get from it.

Companies actively use networks

Danish companies use many methods when recruiting. In an analysis, respondents say:

• 89% use traditional job postings
• 58% actively use networking

This means that over half of all companies find employees through networking – not just through job postings.

You can get a job because someone knows someone who knows you. It's not just about writing the perfect application.

Networking in numbers

The same analysis shows that the use of networking varies by company type:

• Small private companies: 63% use networking
• Large private companies: 68% use networking
• Public sector: 34% use networking

Networking is most important in the private sector – but also plays a role in the public sector. And because you're competing with many other job seekers, networking can give you a clear advantage.

A simple 3-step strategy

We recommend using a simple strategy when working with your network:

1. Map your network

Get an overview of who you know. Both those you're close to and those you only have loose contact with. You probably know many more than you think.

2. Activate your network

Make sure they know what you're looking for – and that they can easily pass it on. It's about making your network active, so people think of you when an opportunity arises.

3. Expand your network

You can always meet new people who can help you move forward. The larger your network, the more opportunities.

In the following guides, we'll go through each step in detail.

Why it's urgent

It's important that you get started quickly. Networks take time to activate – it's not something that works from day one.

The sooner you start:

• The more people will know you're looking
• The more time they'll have to think about opportunities
• The greater the chance that something comes up

Have your CV ready

When you activate your network, you should have your CV ready to share. Then people can easily forward it if they hear about an opportunity.

Your CV shows what you can do and what motivates you. It makes it easier for people to recommend you.

Common mistakes to avoid

• Waiting to start: The sooner you begin, the better
• Underestimating your network: You know more people than you think
• Only using job postings: Networking is an equally important channel
• Thinking networking is inappropriate: Companies use it – you should too

Practical tips

• Start by mapping your network (next guide)
• Have your CV updated and ready to share
• Think broadly – even distant acquaintances can help
• Start today – networks take time to activate

Try it yourself

Think about the following:

1. Who are the 10 people you know best?
2. Do they know you're looking for a job?
3. If not – how can you tell them?

Frequently asked questions

Next step

Now you understand why networking is important. The next step is to get an overview of all your contacts. In the next guide, you'll learn to map your network.